Chanel was born in Los Angeles, California but growing up, she spent her time living between North Hollywood with her mother and New York City with her father. Chanel\'s father was a DJ, where he took Chanel to nightclubs throughout the city as a child. Chanel took singing and dancing lessons at a young age. She cites "How Do U Want It" by Tupac Shakur as the song that inspired her to start rapping. She is of English and Jewish descent.\n', '
Chanel was introduced to television by personality Rob Dyrdek through mutual friends in 2008, Shortly afterwards, Dyrdek offered Chanel a position as his receptionist while he was appearing on the MTV reality series Rob Dyrdek\'s Fantasy Factory. The series was later renewed for a second season by MTV. The third season of the series premiered in 2010, and featured a total of twelve episodes; The fourth season began airing in 2011. That same year, Chanel appeared as Sheila in an episode of the MTV series The Hard Times of RJ Berger, marking her acting debut. She later became a main cast member on the series Ridiculousness, in which West Coast, along with Dyrdek and Sterling "Steelo" Brim, review online internet videos. In 2012, Chanel appeared in both the fifth season of Fantasy Factory and the second season of Ridiculousness. That same year she began to voice the character of Flipz in the animated series Wild Grinders. West Coast continued to voice the character into 2013, when she also appeared on the third season of Ridiculousness. The sixth season of Fantasy Factory was announced in 2013, and the fourth season of Ridiculousness premiered on January 2, 2014.\n', '
Chanel began recording music in 2009, and began collaborating with numerous artists. That year, she recorded the song "Melting Like Ice Cream" featuring Tiffanie Anderson. She later appeared in the Planet Hollywood song "PHAMOUS", collaborating with Midi Mafia on the project. In 2011, West Coast confirmed she had signed with Polow Da Don on his record label Zone 4, though she later left the label without releasing any material. During this time, West Coast began releasing her own material for free download online, later recording a music video for the song "I Love Money". \n', '